33. Please rank the average price (from highest to lowest) you would place on a game from each of these leagues: EPL, MLB, MLS, NBA, NFL, NHL.
34. Why might the age of a customer determine the price of a ticket to an event or game?
Monday, November 29, 2010
Monday, November 22, 2010
bellringer - 11.23.10
31. Please visit the link below and read the article.
http://www.helium.com/items/1981025-thanksgiving-2010-nba-basketball-game-guide
32. Which two NFC teams annually host a game on Thanksgiving Day? Does your family watch these games on during the holiday? Which of the two games might you usually prefer?
http://www.helium.com/items/1981025-thanksgiving-2010-nba-basketball-game-guide
32. Which two NFC teams annually host a game on Thanksgiving Day? Does your family watch these games on during the holiday? Which of the two games might you usually prefer?
Friday, November 19, 2010
bellringer - 11.19.10
29. In your opinion, is it better to have a more elaborate, well-detailed logo to represent your brand or a symbol, easy to remember logo?
30. What are some advantages and disadvantages to having someone within the organization in charge of creating logos, posters, signage, advertisements, etc.?
30. What are some advantages and disadvantages to having someone within the organization in charge of creating logos, posters, signage, advertisements, etc.?
Wednesday, November 17, 2010
bellringer - 11.17.10
27. Why is your favorite sport logo your favorite sport logo?
28. What qualities go into a well designed logo? How do these represent the brand?
28. What qualities go into a well designed logo? How do these represent the brand?
Sunday, November 14, 2010
bellringer - 11.15.10
25. Does it matter which types of companies and products are associated with your brand or sport product? Why or why not?
26. Other than advertisements, merchandise, and uniforms, please list three ways that you would make your brand more recognizable.
26. Other than advertisements, merchandise, and uniforms, please list three ways that you would make your brand more recognizable.
Wednesday, November 10, 2010
bellringer - 11.11.10
23. What is meant by the term "brand recognition"? Please give an example.
24. In marketing, what does the term "positioning" mean?
24. In marketing, what does the term "positioning" mean?
Sunday, November 7, 2010
bellringer - 11.9.10
21. In your opinion, what sets one product apart from another when you make your consumer choices?
22. As a sport marketer, how might you retain consumers during times which require decisions of short term downturn in order to assure long term survival?
22. As a sport marketer, how might you retain consumers during times which require decisions of short term downturn in order to assure long term survival?
Thursday, November 4, 2010
bellringer - 11.5.10
19. How might a "personal investment" in the outcome of a game or performance of a team, or athletic competitor increase the likelihood of customer satisfaction and/or repeat consumption?
20. Name at least three ways in which you might provide a sport consumer with a "personal investment" in the team's performance or event's outcome.
20. Name at least three ways in which you might provide a sport consumer with a "personal investment" in the team's performance or event's outcome.
Tuesday, November 2, 2010
bellringer - 11.3.10
17. Sport is consumed as quickly as it is produced. This makes the sport product _________________.
18. In your opinion, should prices of playoff games be higher than regular season games? If so, how much higher should they be, and how would you address the season ticket holders? If not, why do you feel this way, and should season ticket holders automatically receive playoff tickets?
18. In your opinion, should prices of playoff games be higher than regular season games? If so, how much higher should they be, and how would you address the season ticket holders? If not, why do you feel this way, and should season ticket holders automatically receive playoff tickets?
Subscribe to:
Posts (Atom)