• Welcome to Sports Management and Marketing at Lone Oak High School!

Wednesday, December 29, 2010

bellringer - 01.04.11

1. Which city hosted the NHL's Winter Classic? Why do you think the two teams that played in the game were picked for this event?



2. For what does the acronym, BCS, stand?

Monday, December 13, 2010

bellringer - 12.14.10

43. What happened this weekend to the dome in Minneapolis, MN?



44. List the 9 teams (MLB, NBA, NFL, NHL) whose nickname does not end in an S. (No cheating!)

Friday, December 10, 2010

bellringer - 12.10.10

41. What was the new NCAA television deal which involved UK?



42. Give a creative idea you have to pull fans into a stadium when attendance is low.

Tuesday, December 7, 2010

bellringer - 12.08.10

39.  Name one benefit and one detriment associated with the New York Giants and the New York Jets sharing the same stadium.



40. According to the laws of supply and demand, what should happen to ticket prices as the need for tickets increases? What type of relationship would we call this?

Sunday, December 5, 2010

bellringer - 12.06.10

37. Which two respective countries were awarded the 2018 and 2022 World Cup? Why might FIFA have chosen these two countries?



38. Which country will host the next, 2014, World Cup? What did this country use the national army to do in the past few weeks in order to begin preparations for the event?

Thursday, December 2, 2010

bellringer - 12.02.10

35. What does the term revenue mean? What would be the difference between those revenues considered to be indirect and those that are direct?



36. Why is it important for a sport organization to promptly and properly handle a scenario (either negative or positive)?

Monday, November 29, 2010

bellringer - 11.30.10

33. Please rank the average price (from highest to lowest) you would place on a game from each of these leagues: EPL, MLB, MLS, NBA, NFL, NHL.



34. Why might the age of a customer determine the price of a ticket to an event or game?

Monday, November 22, 2010

bellringer - 11.23.10

31. Please visit the link below and read the article.

http://www.helium.com/items/1981025-thanksgiving-2010-nba-basketball-game-guide


32. Which two NFC teams annually host a game on Thanksgiving Day? Does your family watch these games on during the holiday? Which of the two games might you usually prefer?

Friday, November 19, 2010

bellringer - 11.19.10

29. In your opinion, is it better to have a more elaborate, well-detailed logo to represent your brand or a symbol, easy to remember logo?



30. What are some advantages and disadvantages to having someone within the organization in charge of creating logos, posters, signage, advertisements, etc.?

Wednesday, November 17, 2010

bellringer - 11.17.10

27. Why is your favorite sport logo your favorite sport logo?



28. What qualities go into a well designed logo? How do these represent the brand?

Sunday, November 14, 2010

bellringer - 11.15.10

25. Does it matter which types of companies and products are associated with your brand or sport product? Why or why not?



26. Other than advertisements, merchandise, and uniforms, please list three ways that you would make your brand more recognizable.

Wednesday, November 10, 2010

bellringer - 11.11.10

23. What is meant by the term "brand recognition"? Please give an example.



24. In marketing, what does the term "positioning" mean?

Sunday, November 7, 2010

bellringer - 11.9.10

21. In your opinion, what sets one product apart from another when you make your consumer choices?



22. As a sport marketer, how might you retain consumers during times which require decisions of short term downturn in order to assure long term survival?

Thursday, November 4, 2010

bellringer - 11.5.10

19. How might a "personal investment" in the outcome of a game or performance of a team, or athletic competitor increase the likelihood of customer satisfaction and/or repeat consumption?



20. Name at least three ways in which you might provide a sport consumer with a "personal investment" in the team's performance or event's outcome.

Tuesday, November 2, 2010

bellringer - 11.3.10

17. Sport is consumed as quickly as it is produced. This makes the sport product _________________.



18. In your opinion, should prices of playoff games be higher than regular season games? If so, how much higher should they be, and how would you address the season ticket holders? If not, why do you feel this way, and should season ticket holders automatically receive playoff tickets?

Friday, October 29, 2010

bellringer - 10.29.10

15. As a sport marketer, should a greater emphasis be placed on the core product or the product extensions?



16. Sport is both a ________________ and an _________________ product.

Tuesday, October 26, 2010

bellringer - 10.27.10

13. True or False - The sport product is tangible, long lived, virtual, and objective.



14. The basic sport product is simultaneously _______________ and ______________.

Sunday, October 24, 2010

bellringer - 10.25.10

11. Do you consider yourself nearly an expert when it comes to your favorite sport? Does your level of expertise vary from sport to sport?



12. How might the answers to the questions in bellringer 11 alter your consumption of the sport product? Also, while on the topic, how does one consume the sport product?

Wednesday, October 20, 2010

bellringer - 10.21.10

9. Is it possible for a team to play in a manner that reflects a national, regional, or local personality? If so, please give an example. If not, please explain why.



10. In the marketing of sport, what is meant by the phrase: "Do you sell the steak or the sizzle?" Which of the two should be emphasized in the marketing of sport?

Sunday, October 17, 2010

bellringer - 10.20.10

7. In terms of high school sport, which sports are considered Fall Sports?



8. In your opinion, would it be better for a high school or recreational level program to schedule its sport before, during, or after a professional or collegiate season? Why should such a question come into play when organizing a league?

Friday, October 15, 2010

bellringer - 10.15.10

5. If you were running a professional sports team and could choose four departments into which your organization would be divided, what would they be?



6. List at least four ways in which a professional sports team can make revenue.

Tuesday, October 12, 2010

bellringer - 10.13.10

3. The owner's of which MLB team have made a strong bid to purchase the storied English Premier League Football Club, Liverpool FC?



4. Which NFL franchise (located in the same area as the MLB team from bellringer 3) recently traded wide receiver Randy Moss to the Minnesota Vikings? In your opinion, was this a good more for both organizations?

Monday, October 11, 2010

bellringer - 10.11.10

1. What is significant about this year's MLB World Series?



2. For this bellringer, you need to make sure that you have created a new document for bellringers (bellringers 2), checked your grade on Infinite Campus, prepared to get me all of your missing work, and prepared to do your presentation (if you have yet to go).

Friday, September 24, 2010

bellringer - 9.28.10

33. How might a professional sport team use the information from your project to help the overall business of the team?



34. For this bellringer, you are to color the text of each of the answers for the first 33 bellringers a different color than the question text color. (This can be done in mass if you have learned how to do this in Pages.)

bellringer - 9.24.10

31. Which city in the United States has the highest population?



32. How many countries are there in Europe? What is the capital of the EU?

Tuesday, September 21, 2010

bellringer - 9.22.10

29. Please find, read, copy, and paste the definition of research as the answer to this bellringer. How does the term analysis differ (if at all) from research?



30. How can a proper understanding and betterment of analytical research help you as a student and a potential sport administrator?

Friday, September 17, 2010

bellringer - 9.20.10

27. Which two emerging country powers have the largest populations in the world?



28. Why might one of the Big Five leagues or clubs, or another sport organization want to invest in the promotion of their product in these countries? Any thoughts on how they should go about doing this?

Tuesday, September 14, 2010

bellringer - 9.16.10

25. Are you keeping up with your grades on a daily basis? If so, good for you. If not, please make every effort to do so. So, how many class periods do we have remaining before the end of the 1st 9-weeks?



26. Pick a Big 5 city. Pick a sport (city must have a Big 5 team in this sport). Name the teams (prep, collegiate, and pro) on which a student from this city would compete if he/she made it to "the big leagues" while staying in his/her home city. Also, how do you think academics might have played a role in his/her success?

bellringer - 9.14.10

23. What types of scheduling must a professional sport team make throughout the year?



24. What do these terms mean: demographics and topographical?

Thursday, September 9, 2010

bellringer - 9.10.10

21. Match these teams to the appropriate league. (MLB, MLS, NBA, NFL, NHL)

Calgary Flames
Edmonton Oilers
Jacksonville Jaguars
Green Bay Packers
Memphis Grizzlies
Oklahoma City Thunder
Orlando Magic
Ottawa Senators
Sacramento Kings
San Antonio Spurs
Texas Rangers

22. Other than being in one of the BIG 5 leagues, what do these teams/clubs have in common?

Tuesday, September 7, 2010

bellringer - 9.8.10

19. How many states have at least one BIG 5 team? After figuring this number out, do any patterns emerge amongst the states with and the states without teams? Why might these patterns exist?



20. Which major sporting event took place in one of the two non-contiguous states (In case you were wondering, that would be Alaska and Hawaii.)? What has happened to this event recently?

Friday, September 3, 2010

bellringer - 9.3.10

17. Please list all of the professional sports teams in our nation's capital.



18. Please research to find one professional sport team from each continent.

Tuesday, August 31, 2010

bellringer - 9.1.10

15. How many professional sports teams (Big 5 only) are there in Canada? Which league has the most Canadian teams? Why might this be?



16. How many professional sports teams (Big 5 again) are there in the state of Kentucky? How might you think this number has influenced the popularity of collegiate athletics in this state? If Kentucky did get a professional team in the future, from which league to think it would be?

Sunday, August 29, 2010

bellringer - 8.30.10

13. What is the difference between marketing of sport and marketing through sport?



14. Name the five Ps of the Marketing Mix.

Wednesday, August 25, 2010

bellringer - 8.26.10

11. Please type out the name of each of the following acronyms:  MLB, MLS, NBA, NFL, NHL, AFC, NFC, AL, and NL.



12. List at least three reasons why sports leagues often organize themselves into geographically based divisions.

Tuesday, August 24, 2010

bellringer - 8.24.10

9. Which state has the most professional sports teams (only counting the BIG 5)?



10. Which continent(s) does not have an organized sports league? Do the other six all have professional leagues?

Friday, August 20, 2010

bellringer - 8.20.10

7. Use your dictionary to look up the word myopia. Find the definition that pertains to marketing copy it as the answer and also place this in your notes.



8. Why would you consider a decent understanding of geography to be essential for a sport manager?

Tuesday, August 17, 2010

bellringer - 8.18.10

5. Why are bus evacuations and fire drills essential to you and everyone involved in the school?



6. What sets sport about from other industries? In other words, what gives a special nature to sport?

Sunday, August 15, 2010

bellringer - 8.16.10

3. In your opinion, which is the best venue for professional football: outdoor/natural turf, outdoor/synthetic turf, indoor/synthetic turf, retractable roof/natural turf? Why?



4. How many NFL nicknames are named after a type of bird?

Thursday, August 12, 2010

bellringer - 8.12.10

1. What is your favorite professional team?



2. What makes this team your favorite?